Resources & Guest Blogs

Looking for some information about digital marketing?

Explore the resources below, written by Rhian Simms. Got queries? Contact Rhian here.

Beginners guide to SEO

Behavioural advertising

Jargon Buster – Know your TLAs

Content calendar download


Econsultancy Guest Blogs

December 2012 – Is Facebook Exchange (FBX) also a wedding planner?

January 2013 – How the internet changed Christmas

February 2013 – Intelligent levers: foolproof your budget requests

March 2013 – Abandoned basket emails: the good, the bad and the ugly

March 2013 – Second screen and why you should pay attention to it in 2013

April 2013 – How to prepare for the latest Facebook changes

April 2013 – Abandoned basket emails: creative vs. best practice?

July 2013 – Eight great examples of agile marketing from Oreo

September 2013 – Are you heading for a social customer service fail?

Smart Insights Guest Blogs

April 2013 – 5 approaches to improve your use of Google+

May 2013 – Do you have a social media strategy?

July 2013 – Mobile site or mobile marketing – which first?

August 2013 – Facebook’s new competition rules

September 2013 – 5 key SEO takeaways from BrightonSEO

November 2013 – Do you need a Twitter social media marketing strategy?


Smart Insights Co-Authored Strategy Guides

Social media marketing strategy by Dave Chaffey & Rhian Simms

Smarter Pinterest marketing guide by Rhian Simms & Liz Edwards

Smarter Twitter marketing guide by Rhian Simms & Susanne Colwyn

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